Creating Workforce Innovation

Michael Morgan

Publisher: Business and Professional Publishing
Year Published: 1993

In this timely and highly relevant book, one of Australia's leaders in applying the creative process to business shows how creativity and innovation are essential in today's competitive business environment.

The need to embrace change rather than simply manage change lies at the heart of today's successful organisation. Creating Workforce Innovation shows in clear and practical terms how an organisation can initiate the change it doesn't want.

In organisations there are many things that seem to work against good ideas and change. We need to change the way we structure work to allow us to tap into our one untapped natural resource - our people. This book looks at the forces that work for and against ideas, how to actually encourage and organise creative thinking on the job and how to turn individual creativity into organisational innovation.

About the author

Michael Morgan is a partner in the Morgan Belle Group that specialises in organisational creativity and innovation. Michael has over 15 years' experience in helping people bcome more creative and innovative in the way they think, in the way they work and in the way they live.

Michael has implemented highly successful programs in over 100 leading organisations in Australia, New Zealand, the United States, Indonesia, Singapore, Malaysia and the Philippines. He is known internationally for his creative ability and has presented papers on creativity and innovation in Australia, New Zealand, Singapore and the United States.

Michael can be contaced by email


Updated: Thursday, 19 April 2001
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